Many small and midsize businesses use cloud-based SaaS solutions to meet their operational needs. But SaaS without backups is dangerous territory.
In the age of the internet, your website is critical to – if not the foundation of – your marketing plan. A marketing plan is a written plan outlining how your company is going to promote itself and what goals those activities are going to achieve. It can include S.M.A.R.T. (Specific, Measurable, Attainable, Relevant and Timely) goals but it should also include some notes about strategy, voice, and budget.
Email solutions have moved away from single-purchase, perpetual-license solutions and toward cloud-based subscriptions. The options available with a cloud-based subscription allow you to tailor an email package that best fits your company’s needs.
Cloud services like Office 365 can reduce software investment while giving you the professional technology tools to keep your small business profitable. You’ll get a lot more than just hosted Outlook: you’ll get the entire Office suite.
A productive conference call is equal parts art and science. The art of a good phone meeting includes organization, a clear agenda and purpose, and scheduling. The science requires having a clear line, lining people up with the right technology, and getting everyone to participate.
A business phone maintenance plan of “if it’s not broken, don’t fix it” may work in the short term, but that old phone system is hurting your business. The moment something breaks, you’ve got a whole new set of issues to address. The best time to replace your old phone system is before it breaks.