Businesses have long relied on the recommendations of their customers to promote their products or services. The good things that others say about a business often carry more weight than advertising alone, and smart business owners know that word-of-mouth is a powerful force. In today’s tech-driven marketplace, Google is the biggest word-of-mouth marketing channel ever. When people go to Google and do a search, they trust the results they receive. But if your business doesn’t show up in a Google search, is it Google’s fault?
Spectre and Meltdown belong to a category of vulnerabilities called “chip hacks.” These affect the processors of computers, phones, and tablets. Both hacks rely on the manipulation of processor operations in order to retrieve sensitive data. Spectre exploits a design flaw by tricking programs to perform unnecessary actions, potentially exposing confidential data. Meanwhile, Meltdown grabs information from the processor that ordinarily would not be accessible.
Please note that both of these hacks would require an actual malicious attempt by a hacker. Without the manipulation of the processor’s operations, private information, such as passwords, is relatively safe. However, if we’ve learned anything about security flaws, it’s that someone, somewhere, will make an attempt before a patch can be applied. The potential for your passwords to be exposed is real.
The best web designer or web host can handle the heavy lifting so you can focus on your business. No matter what your website contains, there are three essential parts that have to work in harmony to make your site go live.
Spending a lot of time on your company website might seem unavoidable, particularly if you are not a web designer. Free website builders often require you to learn web design or navigate the complexities of a web server. Lieberman Technologies created the RightOnTarget website with small business owners in mind. The RightOnTarget process is designed to go from phone call to launch in just 3 weeks.
Using a free or cheap website builder can make a website that is difficult to navigate, complicated to change, and doesn’t represent your business well. For the business owner who wants to take control of their online presence, we have developed the RightOnTarget website — an easy-to-use, easy-to-launch, web design solution created specifically for the small business owner.
If you’re a small business owner, you know that marketing your business is important if you want to be profitable. Because small businesses are budget-conscious, many do their own marketing as cheap as possible. When you are making your marketing dollars work hard for your business, one area that needs attention is your small business website.
During the budgeting process, it’s not enough to focus solely on workstations, servers, infrastructure, or bandwidth. While these are important pieces of the overall puzzle, there are also other items to consider when creating your IT budget. VoIP phone systems, application delivery models such as CRMs and PSAs, and disaster recovery planning are also significant considerations.
Even visitors who don’t understand HTTP and HTTPS want security from your site. As HTTPS becomes more prominent, non-HTTPS sites will stand out as being insecure and shake the vistors’ trust. By having a secure HTTPS site, my website is more secure and shows my customers that I care about their security.
Asking yourself “Do I need to update my website?” is a little like owning an old used car. At what point is that old thing costing you more than it’s worth? Here is a list of things to consider to help you decide when to do a website redesign.
When your website is down, it’s always a surprise. What’s worse, downtime can be expensive in terms of lost productivity, lost revenue, cost to recover, and cost of reputation. Some companies measure the time lost per second when a site goes down because they have so much traffic. However, there are a few things you can do to get past the panic and into solutions to get your site back online.
Even when you follow the best practices of running a website for your business, you may sometimes get a notice from Google Search Console. If it says your site has a lot of 404 errors, it can be cause for alarm. The other types of 404 errors that may show up on your site are the kind you can’t find. They might not be obvious errors and you don’t know why Google is crawling them. Here is what you should do next.
As far as websites are concerned, the number one most trusted source for advice is an invisible robot, which is responsible for the results you get on a search page. It’s this indexed information that helps, in part, to determine your position on a search results page.
You may not have paid much attention to it before, but the symbol just to the left of the website address gives you an indication of just how secure a particular site is. In previous versions of Chrome, this symbol might have been a green lock, a yellow warning triangle, or a lock with a red X on it. In January 2017, Google began to place more accurate icons in the address bar. Secure sites are marked with a green lock and the word “Secure.” Unsecured sites will still employ the neutral icon, but with the words, “Not Secure” next to it.
Remote workers are often just as productive, if not more so, than their in-office counterparts. That means your focus should be more on security than productivity.
Business phones are still the most important communication tools your company will use. Here are 10 things to ask about when you are buying a new phone system or replacing the one you have.