Picking a good website design is only getting harder due to “easy-to-make websites” or “no coding needed” templates.The short answer is yes, a website has to look good to be successful. The real question lies in the definition of what is good-looking.
WordPress 3.7 (code named Basie) was released yesterday to a minimal amount of spectacle. Perhaps this was due to the fact that most of the updates for WP 3.7 were under the hood. When you consider that WordPress 3.6 was released on August 1, 2013, the major release of WP 3.7 from Automattic was the fastest, or shortest, release cycle of WordPress