Do I Need a Website Audit?

An ounce of prevention is worth a pound of cure. We’ve got Ben Franklin to thank for those wise words, and they’re as true today as they were then: it’s worth taking the time to identify and address potential issues, because fixing them when they blow up is much more costly. While you might associate that old adage with personal health, it’s not

How Can a Website Audit Help My Business?

We’ve talked before about your company’s website being the front door to your business. A flaw in this analogy, however, is that with an actual front door, it’s easy for you to look out the front of your building and see that people are stopping to look. Over time, you can add up the number of people who come right to the front door but

What Is a Canonical Tag and How Can It Help Your SEO?

Do you know why your website ranks where it does on a search engine results page? Would you like to improve your site’s ranking? It would be nice if Google provided a full report as to why a website ranks where it does. Unfortunately, even the most experienced SEO professionals don’t have the full answer sheet. Over time, however, Google and the