Should You Outsource Your Blog?

Adding a blog to your website can benefit your business in numerous ways. For starters, a blog can produce an accumulative increase of your website’s traffic of more than 50%. For a fraction of the cost of a new hire, you can contract for blog content that will be researched and written as if it were done by a member of your team. Further, because a ghostwriter is a contractor, you are spared the cost of providing a full salary and benefits.