Spending a lot of time on your company website might seem unavoidable, particularly if you are not a web designer. Free website builders often require you to learn web design or navigate the complexities of a web server. Lieberman Technologies created the RightOnTarget website with small business owners in mind. The RightOnTarget process is designed to go from phone call to launch in just 3 weeks.
If you’re a small business owner, you know that marketing your business is important if you want to be profitable. Because small businesses are budget-conscious, many do their own marketing as cheap as possible. When you are making your marketing dollars work hard for your business, one area that needs attention is your small business website.
When your website is down, it’s always a surprise. What’s worse, downtime can be expensive in terms of lost productivity, lost revenue, cost to recover, and cost of reputation. Some companies measure the time lost per second when a site goes down because they have so much traffic. However, there are a few things you can do to get past the panic and into solutions to get your site back online.
Even when you follow the best practices of running a website for your business, you may sometimes get a notice from Google Search Console. If it says your site has a lot of 404 errors, it can be cause for alarm. The other types of 404 errors that may show up on your site are the kind you can’t find. They might not be obvious errors and you don’t know why Google is crawling them. Here is what you should do next.
There are a lot of web hosting companies offering additional maintenance services with their hosting plans. While it’s nice to have somebody else perform website maintenance, some website owners want to do their own. Some enjoy the challenge of learning something new, and others just want to save some money. If you’re not a web designer but DIY website maintenance appeals to you, there are a few tasks that are very important and you can do yourself.
Data security is becoming more important as business data is being collected everywhere. Globally, we generate 2.5 quintillion bytes of data each day, a figure that will likely grow steadily in the years to come. In fact, the data generated just within the last two years amounts to 90% of the data currently in existence. The rapid pace of data generation requires a business to stay on top of their data protection strategy. Threats to data security seem to lurk at every turn. But what are the biggest threats to a company’s data?
Operating a national society requires expedient and easy control over website updates and membership. We used WordPress to solve their e-commerce and content editing problems.
Understand that “building value” is not the same as “giving away the store.” No successful business would give away all of their secrets for free. But maybe you pull back the curtain, just a little bit. Give your customers some useful, useable information.
As far as websites are concerned, the number one most trusted source for advice is an invisible robot, which is responsible for the results you get on a search page. It’s this indexed information that helps, in part, to determine your position on a search results page.
Their existing website did a basic job of providing information about their firm, but the design felt cluttered and navigation was cumbersome. Updating the design and improving navigation would produce a clean site with easily accessible information, reflecting their expertise and providing a clear path for making contact.
You may not have paid much attention to it before, but the symbol just to the left of the website address gives you an indication of just how secure a particular site is. In previous versions of Chrome, this symbol might have been a green lock, a yellow warning triangle, or a lock with a red X on it. In January 2017, Google began to place more accurate icons in the address bar. Secure sites are marked with a green lock and the word “Secure.” Unsecured sites will still employ the neutral icon, but with the words, “Not Secure” next to it.
You heard the message loud and clear from web experts: a business blog was the thing to have. It’s time to revive that long-forgotten blog with these tips.
A web page that shows up in search results but doesn’t go anywhere will return a 404 error when users click that link. Most users will hit the back button and leave your site if they get a 404 error. That’s the main reason you can’t just delete a page from your site if it becomes out of date. You’ll have to remove a web page from the Google index if you want to eliminate this source of 404 errors.
When shopping for a company to host your WordPress website, you might be tempted to just pick the cheapest hosting provider and get started. Many WordPress hosting providers promote the cheap, less-important things like unlimited space and unlimited email boxes to get your attention, while their support, security, and stability are hidden in the fine print.
You might assume that a basic website is all you need. You can increase your website traffic by adding a blog and publishing content with value.