Search Engine Optimization (SEO)

What is Search Engine Optimization (SEO)?

SEO is the method of analyzing and constructing web pages and websites so they can be discovered, indexed and repeatedly crawled by the search engines. If you’ve ever used a search engine like Google, Bing, or Yahoo to find a business, solve a problem, or look up information, you’ve experienced Search Engine Optimization, or SEO. Proper optimization translates into better search engine rankings. Some of the SEO basics include understanding your target market, choosing keywords/keyphrases that your target market uses to find your site, understanding how the search engines determine relevance, and constructing your web pages to take advantage of these evolving factors.

Why SEO?

Google handles more than 1 billion search queries per day and nearly half of Internet users access at least once per day. Those numbers are staggering for potential traffic, yet many companies continue to underestimate the importance of search engines. Unfortunately, failing to acknowledge SEO is ignoring what could be your most important digital marketing strategy.

smartphone use of search while completing a task

Our SEO Services

Our Search Engine Optimization services help maximize your visibility by improving the search engine rankings that drive traffic to your website! We provide keyword research, on-page SEO, content creation strategies, link building consulting, and training. Our goal is to help you create a search engine optimized website and give you the knowledge to expand your presence in search engines like Google and Bing.

Why an Evansville SEO Company?

At LTnow, we offer local support and expertise in the ever-changing field of Search Engine Optimization. We know the local search dynamics of Evansville to reach customers looking for Elephant ears at the Fall Festival vs. Mesker Park Zoo. We employ best practice techniques and partner with our optimization clients to create a complete online presence that drives website traffic AND conversions. We will not get you penalized, banned, blacklisted, or otherwise excluded from the search engines. Therefore our approach to Search Engine Optimization is more than technical – we educate. Our SEO team in Evansville is available to answer your questions in person, by phone, or via email.